Amy Larrimore | Sales and Business Development
Amy Larrimore is a sought after speaker, award winning technologist and successful business strategist that helps companies grow through the smart use of data.
CRM, business process analysis, strategic operations, efficiency expert, private equity, SaaS, process engineering, algorithm, data, technology, select the right software, salesforce
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Sales and Business Development

Having Cutting Edge Technology Will Ruin Your Business

Cutting Edge Technology Will Ruin Your Business I had the pleasure of working with a ┬ácompany who developed cutting edge technology that will radically change their industry. I counseled them on their sales strategy to increase their close rate and reduce the sales cycle duration. When we mapped their sales pitch, we found that the majority of decision makers and champions in the sales process, while self identified as technical, were really more part of the business process or the information sides of the business. And this is often the…

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Supercharge Your Linkedin

This is a lovely radio interview with one of my favorite people, Susan Tabor-Kleiman. She owns Your Professional Writer, where she helps people optimize their biographical content. She was featured on a Clear Channel radio station helping listeners Supercharge their Linkedin. Click the video below to listen and learn what you may have not realized you can do with Linkedin!

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A Shockingly Usual Failure of Customer Service

Here’s an example of what happens when a company plans that growth poorly. It goes without comment that obviously, this is a significant adverse impact to their brand and their revenue:

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How Convertible Are You?

Many small businesses are so focused on traffic that they don’t spend any time on conversion. Conversion is the process to transfer traffic into a sale. It’s normally discussed as part of web marketing strategy but it also happens in real life. Simply put – how effective are you at selling to the people who learn about your business? Part of this consideration is – how easy is it for me to make a purchase from you?

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